About Color

Accurate representation of rug colors to our customers’ satisfaction remains one of the most difficult challenges in the rug business. Manufacturers’ catalogs include many different statements, such as “colors in this catalog are for illustrative purposes only and may not represent exact rug colors”.

Logic and the spectrophotometer tell us that printers’ inks on paper will never match exactly textile dyes on fibers, yet we often have no choice but to “trust” printed catalogs. For these reasons, we always recommend that our customers seek out their desired rugs locally and “in person” and then contact us about pricing and delivery.

In addition, we have learned to our regret that most color photographs tend not to be accurate for colors. Internet transmissions of photos is dependent upon equipment at both ends of the system as well as the adjustments to that equipment.

The approach we have come to rely on, next to physically seeing a given rug, is sending color prints from catalog illustrations made on a commercial DocuColor 12 Xerox machine. We will gladly send you prints of your choice by regular mail at no charge. We can provide priority shipment at the customer’s expense, if requested.

Moreover, we have successfully used the Sherwin Williams paint color designations to communicate color nomenclature in several instances. We will also make every effort to work from customer swatches.

Two other methods are available: First, we have on hand the numbered color fiber samples from the rug manufacturers, and, second, the Pantone Matching System designations (uncoated series) and swatches enable accurate communication of color nomenclature.

We invite you to discuss your specific requirements with our skilled staff!