One of the most paramount considerations when choosing an area rug is color. Accurate representation of rug colors remains one of the most difficult challenges in the rug business. Manufacturers’ catalogs and retail websites are truly unable to properly depict an area rug's true color charateristics. This is why it is so important that you actually see the physical rug and try it in your home prior to purchase... a service that Rugs As Art, Inc. offers free of charge.

Logic and the spectrophotometer tell us that printers’ inks on paper will never match exactly textile dyes on fibers, yet we often have no choice but to “trust” printed catalogs. As a matter of fact, many manufacturers include statements in their catalogs such as “colors in this catalog are for illustrative purposes only and may not represent exact rug colors." For these reasons, we always recommend that our customers seek out their desired rugs locally and “in person” and then contact us about pricing and delivery.

Colors can certainly portray the mood of your room. For example, cooler colors like blue, greens and purples tend to have a calming effect. On the other hand, warmer colors such as yellows, oranges and reds can create feelings of higher energy. Lighter shades tend to be more relaxing, whereas darker shades tend to be more intimate.

You can also use colors to portray size. For example, you can make a small room appear larger and more spacious by choosing lighter colors. On the contrary, darker colors tend to make a large space feel smaller and often times more comfortable.

These days, your colors options are endless. In the days of old, rugs were dyed using natural vegetable dyes. However, advances in technology have allowed the manufacturing process to rely heavily on synthetic dyes, now an industry standard, to create vibrant and durable area rugs.

We invite you to discuss your specific requirements with our skilled staff!

Rugs As Art proudly serves the west coast of Florida, including Sarasota, Bradenton, Tampa, St. Petersburg, Port Charlotte, Naples and Fort Myers.